Your AWS Launchpad: From Cloud Curiosity to Cloud Confidence
Taking the first step into cloud computing and everything Amazon Web Services (AWS) offers can feel like entering an uncharted territory.
From understanding the core benefits to identifying the right first steps for your business, we’ll clarify how AWS can revolutionise your operations and help you chart a smart, strategic path into the cloud.
Start your AWS journey with clarity, strategy, and momentum.
You can meet your scalability, security, and growth goals faster with AWS cloud computing.
Do you know where all of your business data is? Many SMBs rely on flash drives, computer hard drives, or even paper files. Modernising the way you manage data and interact with customers can help your business reduce IT costs.
AWS offers scalable, secure, and cost-effective cloud services tailored for businesses like yours. With over 1 million active customers globally, AWS empowers companies to innovate, save costs, and grow sustainably.
5 reasons to migrate to the cloud
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Migrating to AWS means:
31%
average cost savings (calculated over the past 5 years)

43.4%
fewer monthly security incidents

69%
reduction in unplanned downtime

65%
of highly data-driven SMBs financially outperform their competitors.

With AWS, you'll:
- Do more in less time — and only pay for what you use
- Improve customer service, internal operations, and more
- Unlock 24/7 affordable access to computing capacity and IT expertise
- Feel confident in security features trusted by businesses of all sizes
- Have increased reliability and uptime for your operations
- Know that you can scale in minutes depending on need

Join an increasing number of SMB owners who are moving to the cloud, reducing costs while growing their business and overcoming pressing business challenges.
Our Solutions to your Business Challenges
Is cloud migration process worrying you?
Do governance & compliance issues give you a headache?
Is your financial data secure?
Can you risk going offline? Can your website handle traffic fluctuations?
Do limited resources, complexity, prevent you from testing new ideas?
Is the FTR process keeping your your software off the AWS Marketplace?
Are you fully leveraging AI to grow your business?
Struggling to securely manage applications and data across diverse devices?
Ready to tackle your business challenges?
Our team will guide you through every step of your journey.
We're an award winning AWS Premier Partner with SMB competency and numerous other specialisations, which means AWS has recognised our expertise to help SMBs migrate, scale and grow on AWS.
Why move to AWS when you can stay with an on-premises or hybrid setup?
AWS is a leading cloud provider offering scalable computing power, storage, and services.
Unlike on-premise and hybrid setups, AWS offers:
- Cost Savings: No upfront hardware investments.
- Scalability: Easily adjust resources to match demand.
- Innovation: Access cutting-edge services (e.g., AI/ML, analytics).
- Global Reach: Operate worldwide seamlessly.
Why is AWS ideal for SMBs?
In today’s fast-paced world, SMBs need the right budget-friendly technology to stay competitive. AWS is highly beneficial for SMBs due to its flexible, cost-effective, and scalable services, as well as its global infrastructure and robust security features.
These advantages enable SMBs to optimise costs, drive innovation, and enhance their overall operational efficiency.
4 ways AWS reduces risks associated with new tools and creates limitless value for SMBs.

1. Cost-Effective Cloud Solutions
Forget large upfront investments. With AWS, you pay only for what you use. SMBs can now access enterprise-grade technology without breaking the bank.

2. Scalability on Demand
AWS grows with your business. Whether it’s a seasonal surge in demand or scaling down during slower periods, AWS ensures you have the resources you need, when you need them.

3. Enhanced Security
With AWS, your data is protected with state-of-the-art encryption, compliance with global standards (like GDPR and HIPAA), and proactive monitoring.

4. Proven Expertise Across Industries
AWS has helped businesses worldwide—from startups to global corporations—achieve success with cloud solutions. Cloud Bridge ensures these same benefits are tailored to your SMB’s unique needs.
Why choose us as your AWS Partner?
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We spend every waking moment with our heads in AWS, you could say no one knows it better.
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We're an AWS Premier Partner with multiple competencies.
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We've won the AWS Rising Star Partner of the Year twice consecutively in EMEA and UK&I.
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We've completed 100s of successful migrations.
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£10m + Potential savings identified for our customers in 2024.
AWS: It's all we do
In short: we’re 'all-in' Amazon Web Services (AWS) – delivering everything from migration and modernisation to FinOps and Managed Services.
When you're just starting your AWS journey we’re here to help you get the most from the cloud.
Hear it from Simon Walker, our Founder & CEO.
Here is what our customers say:



See how we've helped other SMBs
Migrate: Lendscape
Modernise: Yorcard
Migrate: Healthcode
Still unclear about AWS and its benefits to your business? Our team is here to help!

Frequently Asked Questions
Find answers to common questions about AWS solutions and how we'll help you implement them.
AWS offers the most mature, comprehensive, and widely adopted cloud platform with over 200 fully-featured services. Its scale, global infrastructure, security, and continuous innovation provide unmatched reliability and flexibility compared to competitors.
Microsoft 365 is a productivity suite, while AWS provides scalable infrastructure, databases, AI/ML, and more for running applications and building custom tech solutions. AWS complements Microsoft tools and offers deeper IT capabilities.
Compared to Azure and Google Cloud, AWS is more mature, has a broader service portfolio, and provides unmatched scalability and availability.
AWS is cost-effective, scalable, and supports rapid innovation. It allows businesses to expand globally without heavy upfront investments, making it ideal for organisations seeking growth and agility.
AWS typically reduces TCO by eliminating hardware, maintenance, and energy costs. Costs shift to a predictable pay-as-you-go model.
While AWS pricing is transparent, consider additional costs like data transfer, premium support plans, and storage retrieval fees. Proper monitoring tools help manage these effectively.
Yes, AWS offers cost-saving options like Reserved Instances, Savings Plans, and volume discounts. There are also free-tier options and startup credits for qualifying businesses.
Reach out to us to learn more about how we can help you get exclusive cost savings.
Yes. By automating tasks, eliminating hardware management, and optimising workloads, AWS reduces IT overhead and increases operational efficiency.
AWS accelerates innovation with AI/ML tools, big data analytics, and scalable app deployment. These capabilities enhance user experiences and improve decision-making, boosting revenue growth.
AWS reduces IT costs, accelerates time-to-market, and enables new revenue opportunities through advanced services and global reach.
Yes, AWS is pay-as-you-go, so you only pay for what you use. If demand decreases, you can downsize resources and lower costs instantly.
AWS’s scalability allows you to launch new services or adapt infrastructure within minutes, ensuring agility in changing market conditions.
Yes, AWS eliminates the need for costly hardware and lets you scale up or down with minimal upfront expenses, making it ideal for cost-efficient growth.
AWS’s global infrastructure spans 32 geographic regions, enabling quick entry into new markets without building local data centres.
Switching providers is possible but requires data migration planning. AWS provides tools to make migration straightforward if necessary.
You retain ownership of your data. AWS allows data export and provides migration tools for smooth transitions to other platforms.
AWS offers tools like Cost Explorer and Budgets to monitor and forecast expenses, ensuring clear visibility into spending.
AWS can reduce IT staffing needs by automating tasks, but you may need to train or hire staff for cloud-specific expertise. This is where Cloud Bridge excels as an AWS Advanced Partner. We can help you navigate the cloud and optimise efficiencies while you focus on your business.
AWS is committed to sustainability, running on 100% renewable energy by 2025 (five years ahead of the original 2030 goal). This reduces carbon footprints without increasing costs.
AWS offers serverless computing, AI/ML, global reach, and dynamic scaling, which are difficult or costly to achieve with on-premises setups.
AWS offers 24/7 support with SLAs. Downtime impact is minimised through AWS’s multi-region redundancy.
AWS provides migration funding, cost optimisation programs, and service level agreements (SLAs) for performance guarantees.
AWS automates routine tasks, consolidates infrastructure, and provides tools for monitoring and optimisation, reducing inefficiencies.